AdScamer, “DavidO” points us in the direction of this piece in yesterday’s British Daily Mail... “Bud Light marketing VP who lost her job over $26 billion Dylan Mulvaney mistake is tight-lipped outside her $8m Central Park home - as her friend says: 'She can't talk about it'. That’s right VP of marketing, Alissa Heinerscheid, took a leave of absence (corporate chat for being thrown under the bus) following the shit storm that happened after the decision to use Dylan Mulvaney for its March Madness campaign. Heinerscheid claims the agency made her do it. Oh yeah... AB InBev doesn’t want to upset the ad agency. What a load of fucking cobblers. And what kind of cash was she trousering to afford an eight fucking million dollar New York apartment?
The agency made me do it!!!