As is usual, Ace Adscamer Tom has inspired me to post about the long and somewhat sordid history of the CLIO’s. His comment… George, it is rumored, won several CLIO’s under the influence of hallucinogens and uppers and in the 1970s but slid out of opprobrium by saying: "but Evans sold the stuff to me." Isn’t too far from the truth, apart from the pills, several gallons of 25 year old Hennessey were involved. Bill Evans bought the award show in 1972 for $150K and proceeded to milk if for fucking millions, most of which went up his nose and into his boyfriends back pockets. His genius was to invent multiple categories (Now the Cannes wankers have fucking millions of them) Because he knew that CD’s at BDA’s used awards as negotiating chips on the poker table of salary negotiations. I remember that at one time Ogilvy had a full time staff of six ladies who did fuck all but enter shit in competitions. The end of the old CLIO’s happened in 1991 when Bill and none of the CLIO officials showed up for the ceremony, ‘cos he’d spent all the money on Peruvian Marching Powder, and there was only half a dozen statuettes for the thousands of categories. Fights broke out as people wrestled each other for an award. What a fucking great scene. The biggest disappointment of my life was that I wasn’t there to see it. I was in Brazil pretending to shoot a TV spot that would never run for next year’s Cannes. Ha, the good old days. Drugs, sex, rock & roll. It’s all in “Confessions of a Mad Man.” And it’s cheaper than coke!
It didn't do me any harm!