Droga5 has sucked up to a bunch of millionaires and convinced them to invest lots of dosh in the agency. Ha… Good for them. Compared to pissing money away on the stock of any of the BDHC’s, particularly Interpublic, this is a very smart move on the part of the two rich fuckers putting up the money. Droga5 continues to show that an independent agency, run by a bunch of very smart, heavy drinking and smoking people committed to doing truly innovative work, can succeed. The only other shop that can claim to do that (in spades) is of course, Wieden & Kennedy. Every other agency that signs up with a holding company, is destined eventually to turn to shit. It’s one of “AdScam’s Ten Immutable Laws of Fucking Advertising.” Wow… That's a great title for my next book! Time to get maggot over a celebratory pitcher of goon. Cheers/Droga5.
Dave... Fucking Bonza Mate!