And the next big shoe to drop in the ad biz is the Nestle account, which has just gone into review. Media and boring shit for now, but creative will be following shortly... All $800 fucking million of it. Current agencies include... DraftFCB, Goodby Silverstein, JWT and Publicis. You just know, based on it's current track record, Draft/FCB is well and truly fucked. And you also know, 'cos JWT has had part of the Swiss companies biz since the Stone age, the Poisoned Dwarf is going to do an "Enfatico," and come up with "Team Nestle." This will require having the troops work for stale bread and water and do other nasty shit (see below,) whilst he manages things from the vaults of his private Swiss Bank. You just know this whole business is going to be a magnificent cluster fuck and that the bottom line is going to be all about... The fucking bottom line! Welcome to the world of modern advertising!
"Team Nestle" team members will be required to shoot their pets, as they are eating into WPP profits!