Because I have spies everywhere, I can tell you on good authority that the Wieden+Kennedy “Facebook is a fucking Chair” campaign is actually a cover up for the upcoming, and still very secret, re-launch of Naugahyde. Yes, remember the fabled skin of wild Naugas that graced everything from the seats in your Chevy Belle Air, to the booths in your favorite diner? In the launch campaign, ten minute TV spot, “Nauga is the chair,” the iconic Red Naugahyde Chair will be seen in Tiananmen Square, on the roof of Notre Dame, floating down the Nile on Cleopatra’s barge, and every other dumb location it will cost millions to shoot at. Unfortunately, Alex refused to let them use The Shed, as the Dalai Lama was using it to make genuine “Made-In-America prayer wheels. As further proof, this article points out that found at tenth century Viking settlement in Newfoundland, a stone tablet describes how the rapers and pillagers brought Naugas with them, including, Olaf the Red. No word on Zucker the Pink.
Eric the Red before becoming "Facebook the Chair!"
W+K did not do this. They were too busy doing "The Horny Blacksmith" for Velveeta!