My post yesterday about the truly suckarific advertising that Mother is currently doing for Burger King, obviously generated a number of pithy responses from my Loverrrrllly AdScamers. However, one came in over the transom from a brand new source (Not via a “crowd.”) Mark DiMassimo, CEO of DIGO Brands, who pointed out that Burger King had pulled the Mary J. Blige Chicken Wrap ad, claiming licensing issues. However, lucky Miss Blige gets to keep the TWO FUCKING MILLION DOLLARS SHE GOT FOR THE SINGLE SPOT! Which means that Mother has shelled out probably close to thirty or forty million bucks on the various, mostly overused talent they’ve picked for their mind numbingly shitasmic campaign. Correct me if I’m wrong here, but haven’t I read about various studies done over the years proving that, with a few very rare exceptions, this shit doesn’t work? I have to admit though, I do like Salma Hayek’s tits… But at one million dollars each!!!
OK... OK... Make it one tit for here and half the Peruvian marching powder to go!