Speaking of Jeff Goodby, he just spent this summer turning a house into a book. It’s called “Poem House.” You have to see it to appreciate it. Makes you realize that he doesn’t just do old fashioned advertising. I’m waiting to see if Ms. Ana Andjelic will describe this as some kind of retrograde step in architecture (the house was built in 1892) while the choice of Baskerville as the typeface (which was designed by John Baskerville in 1760) is positively prehistoric. Somehow, I don’t think Jeff will give a shit!
Wonderful!

