Remember how Alex Bogusky cashed in his millions and checked out of CP+B all of four years ago? He said he was giving up advertising and going to live in “The Shed” at the bottom of his Boulder, CO. garden drinking tea with the Dalai Lama. There he would dream up socially responsible ventures that would flog artisanaly curated $50 trucker caps and $25 bottle openers. Many of his long forgotten ventures have generated massive publicity from the arse licking ad trades before disappearing down the rancid tubes of oblivion… Well guess what… He’s opening another fucking ad agency… But, a socially conscious one. Isn’t that an oxymoron? It's an ad agency. For some reason, he’s calling it “Fearless,” which already belongs to the “Fearless Group” in New York, run by my good mate, Jerry Judge. Alex, there’s a thing called Google that lets you check this shit out. Anyway, based on his track record, the “Fearless Group” will still be here, long after “Fearless” has moved on to flogging $500 Tibetan prayer wheels.
Welcome to Boulder!